BY Janel Bladow

Mark putting the finishing touches on bride-to-be Kimberly Delape

Why is it that so many brides spend months shopping for the perfect gown, take a half day getting a wax, manicure and pedicure then expend hours getting their hair done just right, but leave their makeup to a last minute thing between the shower and putting on the dress?

"It’s your day and you want to be the most beautiful bride to ever walk down the aisle," says makeup artist Mark Payne, who has powdered celebrity faces from Madonna to Goldie Hawn and whips out his brushes behind the scenes on TV shows such as Live With Regis and Kelly, The View and Rosie O’Donnell.

"You’re the star so treat yourself like one. The best advice I can give any bride is to hire a professional makeup artist for her wedding day. It’s the best money you’ll spend."

What is a wedding to a bride but a glorified photo shoot at a party surrounded by hundreds of adoring fans? You are the star, so look like one. Do you think Jennifer Aniston married Brad Pitt without her favorite makeup person on hand? Think not!

Whether you have a pro do your powder or do it yourself, Mark has these 10 golden rules that every blushing bride should abide.


Start shopping for the perfect makeup artist when you beginning hunting for the perfect dress. Ask at bridal shops; lurk around department store makeup counters. Get the free makeovers. Always have a trial run to be sure the colors and looks are right for you. Remember you’ll be stressed on your Big Day so find someone who is low maintenance and will help you relax. Makeup pros get very busy so be sure to book far in advance.


You got that snake tattoo that twists around your arm or the little devil peeking out of your cleavage. Your fiancÚ loves it but your mom is mortified. Not to mention that snakes and devils just don’t go well with white organza. Not to worry. Mark suggests that you can cover-up your ink stain critter by using makeup designed to hide scars and burns. Then pat with a translucent powder.


You don’t have to wear exactly the same blue eye shadow but you should coordinate your makeup with that of your bridesmaids, says Mark. Looks and lipstick colors should all work together so that no one stands out in the photos. Have a couple of those eye shadow and lip color palettes on hand. If you can afford it, hire a makeup artist (or assistant) for them too (hey, your girlfriends love playing dress-up as much as you do, and, besides, they’re willing to wear those dresses they wouldn’t be caught dead in - just for you!) And, you should also remember to include mom and your future mother-in-law in the makeover. For what they’ve gone through, they deserve a little pampering too.


If you plan on bronzing up on the beach, at a tanning salon or with a self-tanner, do it well before the wedding. You don’t want to look like a lobster and you certainly don’t want orangey streaks all over you or your dress. Always exfoliate first. Use a body scrub to remove dead skin and prevent an uneven tan. Before self-tanning (a day or two before the wedding), Mark suggests, moisturize knees, elbows, heels and toes to keep them from absorbing too much color. Wear latex gloves to keep your palms from going dark. Use a cotton ball or sponge to put tanner on the backs of your hands then wipe a clean tissue over knuckles and between fingers to clean away excess. Work with small amounts of tanner at a time. For the most natural shade of color, apply a series of thin layers (three dime-size dollops a leg, a pea-size one on the face). Don’t forget drying time. It takes from five to 15 minutes, depending on product. To speed things up, use a blow dryer. Cuticle remover will fix mistakes on small areas like you feet, hands and ankles. To fix larger areas, exfoliate again with a body scrub.


Your eyebrows literally frame your face, says Mark, who believes it’s important to have the best frame possible. "Be sure to start working on your brows months before the wedding so that if there’s a mistake, you have time to grow them out. You want them perfect on your wedding day." Tweeze or wax at least two days beforehand to avoid ugly irritations. General brow guidelines: A round face should have a high arch to lift eyes and give the face more length. For the same reason, avoid high arches if you have a long, thin face; a straighter brow will look more balanced. Square faces can be softened with a more rounded arch. Prominent features look better with a fuller brow. Small faces with petite features look better with a thinner brow. But super skinny brows don’t look good on anyone.


You’ll surely want to have a facial or give yourself a mask a day or two before WD (wedding day). Fresh, smooth skin is the most radiant and every bride wants to radiate! And with all that stress building up, you might break out with a pimple or two. Mix equal parts of water and dry yeast (natural bacteria killers) to form a paste and dot it on unsightly acne bumps before bed. Zap! They’re gone!


Your wedding photos are going to last a lifetime so you don’t want to use trendy makeup colors and you don’t want to overdo the pancake. And, stark white eye shadow shrieks Marilyn Manson in photographs. It’s important to look natural or at least, most like your most beautiful self! Use ivory or cream eye shadow as a base and to highlight brow bones, says Mark. Choose neutral tones to define the crease and outer corners of the eyes. And, instead of bright or black eyeliner, go with brown or aubergine. Dark blush can make cheeks look ruddy or even clownish, so stick to peach or pink with a slight shimmer.


A dewy, glowing complexion suggests youth and vitality. But for photos, a sheer, matte look is perfect, says Mark. To get the look the camera loves he suggests using oil control gels to absorb excess oil and reduce shine. Apply to bare skin wherever it’s oily. Dust skin with a translucent loose powder with a little shimmer for an even, overall sparkle.


Tears of joy will be falling. To prevent raccoon eyes, Mark insists that all brides use only waterproof or water resistant eye makeup. Use a neutral tone concealer as an eye shadow base then dust with translucent powder to help the shadow’s staying power.


Your lips will be working overtime on your wedding day so you want to be sure they are extra kissable and that the color sticks. For luscious lips, Mark says, start by exfoliating them the day before - give them a little rub with your toothbrush. This will loosen any rough skin. Then, that morning, exfoliate again with a mixture of sugar and honey for moisture and lemon to plump them up. To make your lipstick lasts, prime lips with matte foundation or translucent powder. Next, use a lip liner that matches your lip color starting at the peak of your mouth to the corners and never go outside your lip shape. Apply lip color and pat with a tissue repeating this step three times. No skimping! Now give your lips another light dusting of powder and follow up with a lipstick sealant to keep you kiss-proof for 8 hours.




Makeup artist Mark Payne has polished the looks of celebrities from Madonna to Sting during his stellar career. His work is featured in music videos, magazine articles and advertising campaigns. He has appeared or worked on national TV shows including Live with Regis and Kelly, The View and One Life To Live. Contact Mark for your wedding by e-mail at askmark@inyourface.bz

Bride from Live's Wedding Show